Odoo Eco-System in Indonesia

Indonesia is one of Odoo’s fastest-rising markets. There are 58+ official partners (5 Gold, 12 Silver, 41 Ready), concentrated around Greater Jakarta and Java’s industrial corridors but increasingly active across Sumatra and Kalimantan. Typical local partner rates cluster around IDR 0.5–3.5M per man-day (roughly IDR 60k–440k/hour), with packaged implementations implying ~IDR 560k–620k/hour for senior work; global Odoo SA Success Packs benchmark ~USD 106–122/hour. Odoo

1) Market size & momentum

• Digital software spend is expanding fast. Indonesia’s digital software solutions market is valued at ~USD 1.36B in 2025 and projected to reach ~USD 2.11B by 2030 (CAGR ~9.1%), sustained by public-sector cloud mandates and ecommerce growth. This rising tide underpins ERP demand, including Odoo. Mordor Intelligence
  Complementary trackers put Indonesia’s ERP market on a steady growth trajectory (CAGR ~7% through 2028). Inkwood Research
• Why Indonesia is fertile ground for ERP: 62M+ MSMEs (≈99% of enterprises) and an active state push under Making Indonesia 4.0 move businesses toward digitization—prime conditions for modular ERP. 60 DecibelsTrade.govSTIP Compass
• Odoo’s global scale matters locally. Odoo reports 13M+ users worldwide and sustained 40% YoY growth, with 7,000 new clients added monthly—evidence of vendor health and a deep product roadmap that Indonesian buyers can rely on. Odoo+1
• Ecosystem depth in Indonesia: Odoo’s official directory shows 5 Gold, 12 Silver, and 41 Ready partners in Indonesia—58+ in total—indicating a mature service market with varied price points and specialties. Odoo
• Local presence: Odoo opened a domestic office in BSD (Tangerang, Greater Jakarta) and runs a busy roadshow calendar nationwide—clear signals of long-term commitment. Odoo+1

2) Where the clients are (the geography)

• Java island leads: Most Gold/Silver partners list Jakarta (South/West), Tangerang (Banten) and Semarang (Central Java) offices—mirroring where mid-market manufacturers, retail chains, distributors, and service firms cluster. Odoo
• Industrial corridors: Odoo runs industry-focused events in Karawang (manufacturing belt), and business shows in Bandung, Cirebon, Purwokerto, Yogyakarta, Solo, Semarang—evidence that implementations are spreading along Java’s industrial and commercial spines. Odoo
• Beyond Java: 2025 event stops in Jambi, Lampung, Palembang, Batam (Sumatra), and Balikpapan, Samarinda, Banjarmasin, Pontianak, Ambon show growing adoption across resource and logistics hubs. Odoo

3) Who’s who: Indonesia’s Gold partners (at a glance)

Odoo’s directory provides public stats on references, typical project sizes, and sector strengths:

• Arkana Indonesia (Jakarta Selatan)
  ~97 references; strongest in Wholesale/Retail (32) and Manufacturing (13); average project ~80 users, large up to ~4,500. Odoo
• PCI Consulting & Solutions (Semarang, Central Java)
  ~96 references; strong in Wholesale/Retail (20), Manufacturing (19), Construction (7); average ~32 users, large ~200. Odoo
• Sinergi Data Totalindo (Jakarta Selatan)
  ~93 references; deep in Wholesale/Retail (31), Manufacturing (22), Utilities/Energy/Water (11); average 20 users, large ~300. Odoo
• Falinwa Indonesia (Jakarta Barat)
  ~59 references; strengths in Wholesale/Retail (21), Manufacturing (14), Logistics (4); avg 40 users, large ~400; additional offices Jakarta, Bali, Surabaya. OdooFALINWA
• Sinergi Karya Solusindo (South Tangerang, Banten)
  14 references so far; mix includes Real Estate, Manufacturing, Transport/Logistics; average 61 users, large ~200. Odoo

Tip: beyond Gold, the 12 Silver and 41 Ready partners broaden industry coverage and regional reach (e.g., Jakarta, Surabaya), so shortlisting should weigh city proximity, industry references, and certified experts. Odoo

4) Localization & compliance: why Odoo “fits” Indonesia

• Tax & e-invoicing: Odoo’s Indonesia fiscal localization delivers e-Faktur exports, NPWP/NIK handling, and tax invoice serial ranges out-of-the-box. Odoo
• Payments: Integrated QRIS support through the Indonesian accounting localization extends to POS QR code flows (with bank-app payments). OdooAdvance Insight Docs
• Payroll: Odoo maintains payroll localizations; partners commonly add PPh-21/BPJS specifics during implementation. Odoo

This combination reduces custom work and speeds time-to-value for Indonesian SMEs. Odoo

5) What Odoo services cost in Indonesia (2025)

There is no single “official” hourly rate, but you can triangulate reliable bands from public benchmarks:

A) Odoo SA Success Packs (global benchmark)

• 25h: USD 3,060 (~USD 122/h)
• 200h: USD 21,250 (~USD 106/h)
  Useful as a ceiling/quality benchmark if you engage Odoo SA directly.

B) Indonesian partner packages & man-day lists

• MAS Software quotes IDR 31M for 50h and IDR 112M for 200h, implying ~IDR 620k–560k per hour for packaged senior implementation work. MASERP
• A circulated Arkana price list shows Developer man-day bands at IDR 1.5M (junior), 2.5M (mid), 3.5M (senior); Functional from IDR 0.5M (junior/tech writer) to IDR 3.5M (senior) per 8-hour day. That works out to roughly IDR 60k–440k per hour, depending on role/seniority. Treat this as indicative, not a binding quote. Scribd

C) Freelance marketplaces (useful for staff-augmentation)

• Upwork listings for Indonesia-based Odoo developers often appear around USD ~30/hour (varies by profile). bistasolutions
• Fastwork shows local gigs from ~IDR 175,000/hour for entry-level tasks (again, quality and scope vary). Upwork

What most buyers actually see:

• Configuration/functional consulting: ~IDR 600k–1.2M/hour (or IDR 4.8M–9.6M per 8-hour day) for certified partner teams on complex, regulated scopes (accounting, manufacturing, multi-company). Backed by MAS Software’s implied per-hour math. MASERP
• Custom development/integration: commonly quoted per man-day (see Arkana bands) with rates stepping up for senior engineers and integrations (e-Faktur, marketplaces, WMS, IoT/Shopfloor). Scribd
• Training & support: some Silver/Ready partners publish flat fees (e.g., Ditama: IDR 10M per workshop session; support retainer from IDR 5M/month). Ditama Website

6) Partner selection playbook (Indonesia-specific)

1. Anchor in localization & compliance
   Shortlist partners with hands-on e-Faktur and QRIS case studies (ask for sample CSV exports, serial number ranges, NPWP/NIK handling). Odoo+1
2. Map to your corridor
   For Java manufacturing/logistics, prioritize Greater Jakarta–Karawang–Semarang–Surabaya capability and onsite availability; for resource/logistics hubs check partner presence near Sumatra/Kalimantan event cities. Odoo
3. Interrogate references by industry
   The Gold list already hints strengths (e.g., Wholesale/Retail and Manufacturing dominate across Arkana/PCI/Sinergi Data/Falinwa). Ask for similar-size rollouts (user counts) and speak to a local Indonesian reference. Odoo
4. Price sanity-check
   Use three anchors:

• Odoo SA pack math (USD ~106–122/h),
• Local packaged math (IDR ~560k–620k/h), MASERP
• Man-day ladders for role/seniority (IDR 0.5–3.5M/day+). Scribd

1. Scope for Indonesia-specific extras
   Budget for e-Faktur range renewals, marketplace connectors, payroll tweaks (PPh-21/BPJS), and POS-QRIS testing; these often sit outside vanilla Odoo. Odoo+1

7) Sample budgets (what companies actually buy)

• Single-site, 25–40 users, Sales+Inventory+Accounting, POS QRIS:
  8–12 weeks, 120–200 hours; blended rates typically land IDR ~70–120M for services (ex-license/hosting); more if heavy data migration or marketplace integrations. Benchmarks drawn from Indonesian partner package math above. MASERP
• Multi-warehouse distributor, 60–120 users, light MRP + Accounting + EDI/marketplaces:
  4–6 months, 400–800 hours; services commonly IDR ~250–500M across phases, plus integration budgets. (Use this as planning guidance; insist on WBS-based quotes.) MASERP

8) Buyer checklist (RFP prompts you can re-use)

• Show us two Indonesian e-Faktur exports (CSV) and describe NPWP/NIK edge cases you’ve handled. Odoo
• Demo POS with QRIS and explain bank-app reconciliation. Odoo
• Provide three references in our industry & size band; include user counts and go-live dates. Odoo
• Quote role-based man-day rates (junior/mid/senior, functional vs dev) and a fixed-price for discovery/training. Scribd
• Confirm on-site coverage for our plants/branches (Jakarta/Java corridors or off-Java cities listed in the 2025 event run). Odoo

9) The bottom line

• Market: growing and well-served—58+ official partners and a local Odoo office signal longevity. Odoo+1
• Client hotspots: Greater Jakarta and Java’s industrial zones, expanding into Sumatra/Kalimantan. Odoo
• Rates: expect IDR 0.5–3.5M/man-day ladders for partner teams, IDR ~560k–620k/hour for senior packaged work, and USD ~106–122/hour if you opt for Odoo SA consulting. Freelancers can be cheaper, but quality varies—vet carefully. ScribdMASERPbistasolutions

Sources & further reading

• Official partner landscape & stats (Indonesia): Odoo partners page (filters show 5 Gold / 12 Silver / 41 Ready) and each Gold partner’s references by industry. Odoo
• Odoo Indonesia presence & events: Odoo Indonesia address (BSD), national event schedule (2025). Odoo+1
• Localization docs: e-Faktur, NPWP/NIK, QRIS payments, payroll localizations. Odoo+2Odoo+2
• Pricing benchmarks: Odoo SA Success Packs; Indonesian partner/package posts; man-day list; marketplace listings. MASERPScribdbistasolutionsUpwork
• Macro context: digital software market growth; SME digitalization and Making Indonesia 4.0. Mordor IntelligenceTrade.gov60 Decibels